Benetton & Sisley Press Day

by Saturday, December 17, 2016

UCB & Sisley Spring Summer 2017 Presentation


Colors and lines, of the United Colors of Benetton latest Spring Summer collection 2017 looks and pieces, have many ideas and new inspirations for all occasions. There are, in fact, so many styles, that you can mix and match, in order to customize your wardrobe and create your very own style. Main points and directions, for the iconic and globally beloved Italian brand, still remain colors, colors and a lot of colors, as well as the omnipresent passion for knitwear, combined with outerwear suits, mini and maxi dresses, adoring bomber jackets, duster coats and so much more.


3Benetton ss 17 Press Day Zagreb 14.12.2016_Foto Ines FiserBenetton Spring Summer 2017


For UCB Spring  2017, garments are mostly fluid and the colors range from rust to cream, from orange to blue and yellow to red ocher. Inevitable lines, mostly present on sweaters and dresses, are in different, irregular and abstract shapes. While rib patterns on mini pullovers, dresses and jumpsuits, include a drawstring collar, perfect for casual moments. A special preview, of the just described Benetton and Sisley 2017 collections, was presented in Zagreb, Croatia, just a little over a week before the Christmas holidays. And it was a perfect occasion, for all of the members from the most important Croatian media (some Slovenian and Serbian Media as well), fashion and lifestyle magazines, on line and print editions,  to see the pieces up close, before they come into the shops, by the end of January, next year.


4Benetton Sisley ss17 Press Day 14.12.2016 Zagreb_Foto Ines FiserSisley Spring Summer 2017


Towards the upcoming summer 2017, there are a lot of inovative trends, and we are talking about the lightweight sneakers, the color block jackets and hoodies (hooded sweatshirts with solid units), tank top boxers (the classic tank tops), nylon bomber jackets with floral prints and training suits in gray pearl shade. So for or all of  the UCB fans, who are seriously into tech and sports world, it will be interesting to find out, how running pants include antiperspirant quality to them. They are also a part of the athleisure concept, that includes some neoprene skirts and light weight pants with side stripes, and some bucket bags from neoprene material as well. Also available, there is a section dedicated to denim, which includes tops and shorts, and inevitable lingerie pieces, from the UCB Undercolors line. There are maxi skirts with pockets and always on trend, overalls, but also hugely popular decorative pins and patches attached on t-shirts, jackets and accessories, that feature words like – think, why, or diversity, just to name a few.





It was truly a special treat, to see all of the wonderful pieces, from Benetton and Sisley Spring Summer 2017 collections, and to see all of the trends and looks, that are going to be major must haves, for upcoming new seasons.

5DSC_31216DSC_2995Mara Rondi with Elle Croatia Fashion Director Sasa Joka & Vedrana Carapovic Storybook EiC

16DSC_3143Dejan David Kemperl Editor-in-Chief of Slovenian lifestyle David magazine 

17DSC_3167Croatian Opera Singer Ronald Braus enjoying the Sisley ss 17 new looks

13DSC_2948Jelena Todorovic of Adria Media Group Belgrade & UCB PR Stefania Cignoli, from Milan





PRESS Benetton Agency Trieste

Benetton Group International PR

  UCB & Sisley Spring Summer 2017

Images Atelje 130 by Ines Fiser

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